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Strategic Digital Marketing Plans

Our Strategic Marketing engagements combine our tactical capabilities with our strategic expertise. We will work together to create a comprehensive, integrated marketing strategy that helps you achieve your goals, while being sensitive to the budget constraints of small and medium-sized businesses.

Essential

20 + 3 Plan

Designed for small businesses or those on tighter monthly budgets that require a limited amount of digital marketing and are seeking the professional support of IMG.

20 Tactical hours + 3 Strategic hours

$3,000 per month

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ESSENTIAL Plus

40 + 5 Plan

For companies and marketing teams demanding a greater allocation of time for campaigns, strategy, tactical deliverables from our marketing associates and creative teams.

40 Tactical hours + 5 Strategic hours

$5,600 per month

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CMO Suite

60 + 7 Plan

For companies with substantial digital marketing needs requiring consistent oversight from the IMG leadership team.

60 Tactical hours + 7 Strategic hours

$7,500 per month

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IMG’s management will develop your digital marketing strategy and provide strategic guidance to ensure your marketing strategy works in conjunction with the entire business. We will recommend best practices, perform ongoing, in depth review of your data, perform analyses and provide results to maximize your marketing ROI.

Strategic databox screen-1

Strategy Development / Reporting + Analysis

KPI analytics dashboard

We will work with you to customize a reporting package that provides you with the critical KPIs that demonstrate measurable success for your business. A typical reporting package includes KPIs for:

  • Website Traffic
  • Lead Conversion
  • Keyword Performance
  • Email Marketing
  • Search Engine Optimization
  • Social Media
  • Website Performance
  • Paid Campaigns

ARE YOU BUILDING A DIGITAL MARKETING TEAM?

"Outsourcing is often a critical component to ultimate success with digital marketing. As businesses scale up their team, they must find a partner who can deliver appropriate digital infrastructure as well as the strategy and tactical delivery to accomplish clearly defined goals. That partner can step 'to the background' after goals have been accomplished."

Nick Simard, CMO + co-founder, IMG Digital